Founded in right here in Portland, Nau makes outer/urban-wear that is not only fashion forward and very high quality, it is produced with environmental sustainability and social responsibility in mind. In fact, those two considerations, along with economic responsibility, make up the triple-bottom-line mentality that is cornerstone to Nau's philosophy.
As previously mentioned, the product isn't cheap--the price of a jacket ranges from about$200-$425. Still, because their clothing is made to last forever, purchasing a few well selected pieces from the label may actually save you money in the long run. This is because Nau's dedication to environmental sustainability goes beyond the production process, into actually reshaping the way people consume. While most apparel companies, regardless of price-point, strive to get consumers to buy as much as possible each season, Nau's goal is to reduce the number of products the consumer must buy, therefore reducing the overall waste produced by the company.
This mission is even incorporated into the design process. While their designs are innovative and fresh, Nau's overall aesthetic leans toward neutral color palates and classic silhouettes. As a result, garments by Nau tend to stay in style season after season, and go with just about Everything.
In Portland, Nau's clothes can be found at Lizard Lounge (www.lizardloungepdx.com). In addition their collection is sold on their website-www.nau.com, which features not only the online store, but a lot of additional information on how the company is run with their ethical code in mind, and what they are doing to give back to the community.
So if you have a little extra money in your clothing budget, and want to spend it on something that's worth it's price, go check out Nau. You won't regret it!
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