Friday, December 11, 2009
The 2009 chic holiday gift guide
Thursday, December 10, 2009
"There's a blog for that"
Wednesday, December 9, 2009
Cool VS Cruel Interview article
The Art Institute of Portland has had the honor to be involved in The Cool Vs Cruel fashion design contest. This years Cool vs Cruel competition was based on Art Institute fashion students designing garments by making them fur free, animal cruelty free, and sustainable. This competition is sponsored by The Humane Society of the United states (HSUS) and co-sponsored by The Art Institutes’. This years design challenge was to improve a design by Michael Kors, Burberry Prorsum, Thakoon or Alexander McQueen. The Humane Society of The United States believes, “animals need their fur more then we do.” Every year about 50 million animals are killed for their fur. This campaign is here to help motivate future fashion designers to do what is right for the animals and go fur free.
Each year the competition starts July 13 and deadlines on September 25. This year there were 16 local finalist out of 100 entries that were chosen for the Cruel vs Cool competition. There was a panel of judges within all the Art Institutes involved.They were the one who chose who would be the finalist to represent their schools. Of the 16 Local finalists Bryce Black from the Art Institute of Portland was chosen. Bryce Black has been at the Art Institute of Portland for three years in the Apparel Design program. Bryce is originally from Twin Falls, Idaho. Here are some questions that were asked of Bryce Black through an email about his accomplishments. When asked what his design was based on he stated,
“My inspiration came from an Alexander McQueen leather and fur dress. My goal was to create a garment made of accessible materials with the intent of recycling and having as little additional eco-impact as possible. The primary materials to my design are post-consumer denim jeans and denim scrap with an added zipper, elastic, and fabric paint. I also wanted to achieve textured elements that fur and leather bring to a design by simple ingenuity.”
When asked what inspired Bryce for his design he stated,
“ I was inspired by the Cool vs Cruel video. I felt so angry when I learned the greater extent by which animals are mistreated in fur and leather processes. This provoked the question, ‘ how would they like it if they were skinned alive.’ I couldn’t very well begin skinning people, but the idea of clothes serving as fur for people brought me to denim jeans. Jeans are in just about every wardrobe. Jeans last forever but the trend they serve can die quickly. Recycling these would be cruelty-free and earth friendly.”
When asked what were his thoughts and his reaction when he found out he was a finalist he stated,
“When I found out I was a chosen finalist I was really exited. I thought I had a chance to place due to my creative choice in materials. I thought my overall look was edgy. I was excited for the chance to go to New York because I have never been there. I was extremely honored that our faculty, or panel of judges thought my design was the best to represent our school in this contest.”
When asked what is Cool vs Cruel based on in your own words he stated,
“Cool vs Cruel is based on educating young designers of the cruelty and mistreatment of animals in the fur industry. This competition gives young designers the ability to question what it is they appreciate about fur in their designs and to reinterpret that aesthetic into an animal friendly design.”
Bryce suggest to all to watch the Cool vs Cruel Humane Society video on this web site http://www.hsus.org/furfree/fashion/cvc/. This web site will give designers a better idea of how animals are really treated before skinned. (If you have a weak stomach I don’t suggest watching this.)
The winners for the Cool vs Cruel competition were chosen on November 11, 2009. The Grand prize winner for this year Cool vs Cruel campaign was Ingrid Bergstorm-Kendrick from The Art Institute of Vancouver. Ingrid won an expense-paid trip to New York City for the Cool vs Cruel awards ceremony that was on November 11, 2009. Along with this award ceremony Ingrid received a five day expense-paid internship in New York City with a fashion designer from the Humane Society of the United States.
The second place winner was Jeremy Hunt from The Art Institute of Indianapolis. Jeremy received a $600 cash award and a certificate of participation from the HSUS. The third place winner was Gilberto Alvarez from the Art Institute of Fort Lauderdale. Gilberto received a $400 cash award and a certificate of participation from HSUS as well. All the other finalists received an official certificate of participation from the HSUS.
Bryce Black may not have won the top place of the competition, but he won the hearts of the judges and students at The Art Institute of Portland. Bryce is an inspiration for the present and future fashion designers at the Art Institute of Portland. Keep Bryces design in mind, go fur and leather free and be earth friendly. For more information on the Cool vs Cruel competition go to http://newsaidepartments.com , or The Humane Society of The United States, Cool vs Cruel Competition, and http://www.hsus.org/furfree/fashion/cvc/ .
Monday, December 7, 2009
Fashion forecasting: “It just has to feel right”
Fashion forecasting has been such a major part of the fashion industry for so long, but why has it been so crucial? Fashion is defined by a group of people of what is accepted at a certain time. Consequently, forecasting agencies were formed to chase innovation and to capture the “essence” of trends at any given time. This “essence” is then translated into every company by price range, demographic, and category. Katy adds, “Competition is stiff. We’re exposed to so much. It’s important to know what’s going on.”
When I asked Katy which factors need to come together in order for something to be a trend, she responded, “The Zeitgeist. Capturing the essence of people’s wants and needs. Brands are answering questions for people, capturing the essence of times, and having customers respond.” While in her fashion forecasting class, she explained the meaning of “Zeitgeist.” It means “spirit of the times” and what influences it are dominating events, such as war and the emergence of new art, and dominating ideals like beauty, patriotism and gender issues. Dominating social groups, such as celebrities and designers, attitudes and technology are also what influence the Zeitgeist. Fashion is a reflection of popular culture and is all about change.
As far as what trends are emerging, Katy lists hand crafted goods, clothing with detail, moving back to classics, vintage, and especially cross-shopping. “As consumers we’re making adjustments to the economy. [Portland] responds in a different way individually. It has to answer our needs and make sense to our lifestyle.” By cross-shopping, women today are buying from low end to high end merchandise. They’ll buy cheap trends at Forever 21 but also buy an investment piece at Ann Taylor.
No matter what the Zeitgeist is and how it affects fashion and our culture, Katy summed up fashion forecasting the best, “It just has to feel right.”
By Michelle Batol
Friday, December 4, 2009
I Got's No Money Honey
The nonprofit organization Portland Fashion Synergy launched a boutique pop-up shop on SW 4th and Morrison. The organization that was responsible for the FUSE runway show--which showcased an international runway event and mutually beneficial relationship with Portland independent designers and Chinese apparel designers. Prior to this event, Portland Fashion Synergy sent local fashion designers to the Chinese providence of Henan for their fashion week--is now bringing the Portland community a 6 week pop-up shop featuring 15 local independent designers in 1 showroom. The one-of-a kind fashion goods provide an intriguing alternative to the cookie-cutter strip mall. Rather than purchasing the typical mundane items, Flurry offers a new retail experience to support our creative and innovative fashion designers. Check it out at
Wednesday, December 2, 2009
Done with College, Now What?
Boom Phomvongkoth is an Art Institute of Portland graduate. Though he did not just recently enter the industry, he knows what challenges face those going into the apparel industry. He is currently an apparel designer at the adidas Group in the basketball division.
Justine: “What made you decide to go into apparel design?”
Boom: “I wanted to make better uniforms than what I had seen before.”
J: “How did you go about getting into the industry?”
B: “I had to get a degree. I found the Art Institute. I just happened to walk in and check what they had available for degrees and liked that there were sportswear designers.”
J: “Sum up your overall experience.”
B: “Great. I learned a lot from all angles of design, patterns and development. Got me prepared. I only wish there was more computer illustrator training.”
J: “What did you end up doing right out of school?”
B: “I applied for a position with a company called Shirts and Skins. I knew about them from my internship during school, but I knew the owner from working at The Hoop basketball club.”
J: “How did you get into your current position?”
B: “I was looking around on the adidas website and applied.
J: “And your current position is…”
B: Quite smugly: “Basketball apparel designer. I was lucky to work at Shirts and Skins so I didn’t have to accept an assistant designer position.”
J: “Where would be the best place and what would be the best course of action you would recommend to fresh-faced, bright-eyed grads looking for a job?”
B: “Uh,” laughing, “I have no idea. Network. Take advantage of school. There are great resources there with the teachers and stuff. Internships can always lead to something good.”
J: “When you look for potential candidates to fill positions on your team, what are you looking for?”
B: “I think overall, passion is the most important to me. How can you do something that you don’t love? Obviously if they have a degree, either in apparel design or graphic design. The other thing is experience. But I think passion is more important.”
J: “What are critical qualifications and skills necessary for a design position?”
B: “Besides having a degree and experience?” takes a swig of water, “Talent and attention to detail. It’s also important that the person be able to work under deadlines. I’d have to be shown something that I haven’t seen before.”
J: “What would you tell students just graduating students entering the work force?”
B: “Take whatever you can get. Its not likely that you’re going to become an ‘apparel designer’ right out of school. Get your foot in the door. Take internships, assistant design jobs, technical designer jobs – whatever. Once you’re in, you can decide what you want to do and where you want to go.”
There is light at the end of the tunnel. As far as finding a job in a market like this one, there are a few options. Job fairs are always a good idea. The Internet is a valuable resource for job hunters. 24 Seven Inc. is a website dedicated specifically to talent recruitment for leading names in fashion, beauty, and advertising among other things. The site at www.24seveninc.com is a helpful resource when looking for job listings around the country for free lance as well as permanent positions and has handy guides for writing resumes, cover letters, as well as a guide for the average income of specific positions; useful for when you negotiate the pay for that dream job.
Other ways to get your name and designs out there can include online portfolio sites like Coroflot and Qfolio. Coroflot, www.coroflot.com, allows your portfolio to be accessible to head hunters and potential employers as well as members of the design community. It is a great place not only to network and share your talent, but also to get feedback from fellow designers.
Graduating from college is a huge step in becoming a responsible member of society, and can be intimidating. Starting your career in a brand new place full of people you don’t know is scary. But what was the point of four years of school full of late night sewing sessions, cramming for midterms, and all the blood, sweat, and tears? Post-university is the beginning of the rest of your life and with the right skills and persistence as well as a good dose of trepidation, the rest of your life can be all that you’ve ever dreamt of.
Tuesday, December 1, 2009
Forget Summer!
Forget summer! Winter, has to be a fashion enthusiasts most beloved season. Hats, coats, gloves, ear muffs, scarves all screaming to be used in one form or another not just to protect us from the cold, but to also be used as authentic pieces of art within ones daily ensemble. As I peer out this window I see a well-dressed man in his 40’s defining the power he holds with his long black wool trench coat, burgundy cashmere scarf, black leather gloves, all covering up his daily suit. A young women walks the opposite direction only her rescued vintage down jacket lacking only a few colors from the wheel speaks to a difference characteristic, one of more freedom. She has earmuffs shaped to look as though they the ears of a Dalmatian puppy. Her mittens she would tell you only serve her in the purpose of keeping her warm, but the mere fact that she chooses not to match, matches her personality. Myself, I am dressed in a nice slate gray coat that goes down to my knees with a hood lined in fake fur. A hat adorns my head that while I love, would never fly in the summer. I may still have a dress on, but I get the extra benefit of wearing leggings with it at this time of the year, which helps accentuate the color. And then my scarf, perhaps my favorite part of the winter ensemble, is a criss cross of beige and navy patterns. I could go on all day about how winter enables one to really let out the fashionista inside, but alas it’s cold I need to put on a pair of gloves.


